Community Manager

Findmypast

Location:- London

Closing Date:- Sunday 28th April 2019

 

Findmypast are looking for a talented Community Manager who can lead the online conversation with our existing community while also raising awareness of our platform for new users. Findmypast has more than 9 billion historical records and 18 million registered users globally, and has helped transform the way people learn about their ancestors. Family history is a high-growth market that increasingly involves social connection between living relatives and those interested in genealogy as a hobby. You’ll have a track record of engaging with specific communities to raise awareness of a brand or product and will be able to demonstrate how authentic social conversation contributes to increased customer satisfaction and retention.

 

Key Responsibilities

 

This role is the day-to-day community leader and therefore has a broad and varied remit.

 

You’ll be passionate about building a community and will enjoy diving into the world of family research, finding the enthusiasts who create amazing content and helping those people to share their experience with others. You’ll be obsessed with quality content and will know how and when to work with expert voices and influencers. You will spend a significant portion of your time building relationships with key figures in the genealogy space to ensure Findmypast has credible ambassadors on both sides of the Atlantic. You’ll have experience in estimating the reach and the value of working with influencers in different territories and will know how to best utilise their content to maximise the value of collaboration for both parties.

 

You’ll be a confident writer and will regularly contribute to our blog, choosing topics designed to engage our audience and increase our organic traffic. You’ll understand how to adopt a brand voice, how to speak to both our US and UK audiences, while also being a stickler for spelling and grammar. You’ll know how to utilise your close connection to both the brand and the community, to create great storytelling materials, for regular use in PR as well as collateral for trade-shows and conferences.

 

You’ll be responsible for helping to define our social channel strategy, identifying the right channels to reach new audiences and the right content to appeal to those audiences in context. You’ll be able to create your own content and will have a ‘can-do’ creativity that allows you experiment with new formats. You will understand the mechanics of social networks and will know when a post is worth promoting and what good ROI looks like. You’ll set stretching targets around growth and engagement and will be comfortable collating and analysing your results and communicating with stakeholders.

 

The role will also be responsible for producing relevant videos for use across our social channels and, where appropriate, the website. This will include briefing and working with video agencies to produce relevant, targeted videos as well as maintaining our YouTube channel.

 

REQUIREMENTS

About You

  • You will have significant experience with community management, with a proven track record of growing and engaging a community onsite and via social media channels.
  • You’ll understand the value of good content and will be able to strategise and execute a content roadmap in a thoughtful way that reflects both the objectives of the brand and the interests of the audience.
  • You have strong written, verbal, and presentation skills and are an excellent communicator at all levels. You’re able to build strong, collaborative relationships with cross-functional teams across the wider business.
  • You embrace data-driven decision making and will utilise metrics and measurement tools to ensure you’re continuously learning and refining your approach.
  • A demonstrable interest in family history (historical records, family trees, research methodologies) and passionate about customer experience. You’ll have the ability and interest to learn any of these topics quickly, where depth may not already exist.
  • A hands-on problem-solver: you spend your time working out possible solutions rather than explaining why it can’t be done.
  • You’ll show a bias for action, relishing the challenge of keeping on top of emerging trends and educating the business about potential new areas for investment.
  • You’ll think globally with an ability to think and build campaigns that are global in nature but localised in key areas, so as to resonate in local markets (specifically in the US and UK).

 

About Findmypast

One of the leading websites for family research in the world, Findmypast has helped to transform the way people learn about their ancestors. With over 9 billion historical records, we work tirelessly to digitise the world’s archives and help people discover and share their family stories. 18 million users have registered with our products and services around the world, which include Findmypast, Genes Reunited, and the British Newspaper Archive.

 

We’re a British-owned company of 150 based in Shoreditch, London and Dundee, Scotland with offices in Ireland and the United States. We work in small, collaborative, cross-functional teams to solve customer and business problems. Our work combines technology and innovation with personal human stories, and we enjoy celebrating success together. There are tech demos weekly, a monthly lunch for everyone, and parties and charity activities during the year. In a continuous learning environment and a fast-moving market, there are real opportunities to gain new experiences and make a lasting mark on our product, business, and customers.

 

BENEFITS

We’re passionate about making FMP a great place to work and setting people up to succeed. Benefits include:

  • Pension
  • Life Assurance
  • Health cash plan
  • Dental cash plan
  • 26 Days Holiday + Bank Holidays
  • Corporate gym discounts
  • Cycle to work
  • Season travel tickets
  • Monthly Company Lunch
  • Fully stocked kitchen and fresh fruit
  • Regular Social Events
  • Subscription to Findmypast website

 

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