Sam Miller
, Senior Strategy & Planning Executive

When did you join DC Thomson?

I started as a contractor April 2010 then joined full-time staff March 2012.

What’s your role in DC Thomson?

I was brought in as a contractor to look at digital strategy and project manage three new digital projects for magazines.  At the time DC Thomson did not have an in-house digital team so I worked with head of IT to create a structure and introduce our own digital team.

What makes your working day enjoyable?


I have a very varied role that utilises my skills and experience across digital and print, which is why I tend to work on such varied strategies and projects.  This creates an interesting mix for me.
I enjoy managing people, teams and projects across a variety of brands – having a part to play in the brands future is very exciting.  I also love being involved in new launches as it’s a great opportunity to be creative and play a slightly different position from the day to day role!

Tell us a little about the part you play in making DC Thomson a success?


A large part of what I do is understanding the different business areas and their needs then working with them to come up with strategy, functionality and solution that best suit those needs.  As part of this process digital provides some education too, as digital can be a scary prospect for a lot of people.  I try to de-mystify the language and terms often used in digital and talk in plain English.

What is your highlight of being part of DC Thomson?

When you sit back and look at the fantastic brands and archive material DC Thomson has, it really makes me feel proud to be part of it. It’s amazing when you realise the history we hold as a business and the effect the brands have had on me, my family and people you know in life, and I’m part of that!
One great thing about working at DC Thomson is the family; they really get to know staff, are involved in the business and are so genuine it’s just lovely to see.